Fraud prevention is not "one-size-fits-all"
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Fraud continues to rise because consumer education today is scattered and not distributed effectively. What is required are different models based on the habits of individual demographics. People are still making mistakes that could easily be avoided. People can be the unsung heroes of cyber security if awareness efforts are targeted more effectively.
Education requires a design model that delivers the best resources to each demographic. Not a one-size-fits-all solution.
For example:
Millennials may respond better to a mobile experience whereas Seniors may be more apt to reference a printed handbook or Facebook tab.
Within your organization, frontline operators may prefer a printed handout capability while marketing may want timely articles for web site pages and blog content.
Today, organizations focus mainly on the resolution aspects of consumer fraud prevention. Organizations are investing a tremendous amount of money and resources into cyber security technology, but less into securing the human element. Fraud Prevention, needs to included with Detection and Resolution.
There is a huge opportunity to engage everyone to prevent fraud if organizations work closer with their customers & members. You will improve the experience with a consistent education model. Incremental gains are all that is necessary to create positive partnerships with consumers.